DARCI Creative announces next-generation leadership
Daniele Hosser and Caitlin Thayer named managing partners as agency approaches 20-year milestone
PORTSMOUTH— DARCI Creative, a full-service marketing agency recognized for delivering measurable growth through strategic marketing and award-winning creative, has announced a major leadership milestone: Daniele Hosser and
Caitlin Thayer have been named managing partners, formalizing the agency’s next-generation leadership team.
Caitlin Thayer have been named managing partners, formalizing the agency’s next-generation leadership team. Hosser will serve as managing partner, VP of client experience & brand strategy, and Thayer will serve as managing partner, VP of operations & finance. Both leaders have played key roles in strengthening the agency’s client partnerships, internal systems, and strategic direction — and will now help guide DARCI Creative into its next era of growth.
The announcement comes as DARCI Creative approaches a significant moment in its history: the agency will celebrate 20 years in business this October.
“DARCI Creative has always been built on results, relationships, and bold thinking,” said Darci Knowles, founder and creative director. “This leadership announcement is not simply a title change — it’s an intentional step forward. Daniele and Caitlin are extraordinary leaders, and I’m proud to formally recognize the impact they’ve already been making. Together, we’re tightening processes, increasing productivity, aligning vision, nurturing culture, and raising the bar on the work we deliver.”
Hosser previously served as director of client services, where she led client relationships and guided strategic initiatives that helped brands clarify their position, strengthen their messaging, and create meaningful market impact. In her expanded role, she will continue to elevate the client experience while driving brand strategy and long-term growth priorities.
Thayer previously served as director of operations & business development, where she strengthened the operational infrastructure and financial discipline that supports consistent delivery and sustainable growth. As managing partner, she will continue refining processes, improving efficiency, and ensuring the agency is built to scale — without compromising quality, culture, or creativity.
Together, the leadership appointments reflect DARCI Creative’s commitment to building an agency designed for the future — one where strategy, creativity, and operational excellence work together. With a foundation rooted in collaboration, kindness, and high standards, the agency is positioning itself to expand its impact on both clients and team members.
“I’m honored to step into this next chapter alongside Daniele and Caitlin,” Knowles added. “As we approach 20 years, this moment represents both a celebration of what we’ve built — and a confident step forward towards what’s next.”
For more information about DARCI Creative, visit www.darcicreative.com.
DARCI Creative
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Caitlin Thayer Managing Partner | VP of Operations + Finance
- March 20, 2026
- (603) 436-6330
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